SEO infographics

By -
Infographic: How Google killed the long tail strategy


Infographic: SEO, the pyramid of needs


Keep in mind that social media signals are rapid increasingly more important. The pyramid is not finished at the top. It is a continuous loop. Campaigns evolve.

Infographic: content is fuel for SEO. 




Comments

  1. historypakMarch 21, 2016 at 1:56 PM

    It proved to be Very helpful to me and I am sure to all the commentators here! seorango

    ReplyDelete

Post a Comment

Popular posts from this blog

E-commerce - email communication after purchases

By -
Image
I have collected a few recent examples from online communication after some online purchases. Examples are mostly in Dutch. But I will explain the pro's and con's in English. Still I think (and I wrote about it here as well) that companies can improve their (online) communication so much more. Good communication and service goes beyond a "we recommend you" e-mail. Think about all customer touchpoints, about your vision and mission and create contact moments that in the end will give you a positive ROI and customer experience that will be shared online massively. Especially (But not limited to) the travel industry can start much more effective campaigns by better segmentation and not placing every cross and upsell possibility in these one or two confirmation mails. Be there with the right content at the right time. Not everybody will book a hotel right away if they purchased a flight ticket for 5 months away! Value for the customer, value from the customer. Ma
Continue Reading »

Customer journey Etihad Airlines

By -
Image
I recently flew with Etihad airlines to my great satisfaction, great airline and I do prefer it to the European legacy carriers. During traveling I constantly think about customer journeys, signposting, screens. Can't help it, it goes automatically. Also on this journey to from SPL to AUH to MNL, I thought of many small improvements, just I didn't store any screenshots or pictures. I decided to take pictures on my next journey with Etihad.   The Etihad customer journey to Bangkok in pictures Yesterday I booked another flight, again with Etihad . Different destination, so the customer journey may change a little (for example a "fit to fly certificate" is not needed), but I decided to make screenshots of all touch points until I have reached my destination. Blogger, the platform that I use for this blog, doesn't really give the tools to really display a well plotted journey map, but I guess a few screenshots can also be interesting for people also active in the
Continue Reading »

Experiences and retail in Tokyo and Shanghai

By -
Image
I traveled back to Shanghai recently, to visited friends & former collegues. I combined it with a short trip to Tokyo and Osaka in Japan. Of course I also took pictures and videos from retail locations. This time I did a little less focus on the online commerce as I did that before already.  Earlier I wrote a few posts on LinkedIn on this trip. This blog post is a combination of those LinkedIn posts with some additional context and pictures. It will be a long post with many pictures and some videos, so be prepared to scroll down. China Shanghai It was very nice to be back in China again and a pleasure to use their advanced fintech and payment technology. It makes retail so much more fun. It took a bit of work to get it working as a tourist this time, but I managed to get both Alipay and WeChat pay working again.There is really some improvement needed here, to get that more working more easily for tourists. The first hotel I stayed at, already had some technology I didn't see
Continue Reading »